The Nitto ATP Finals in Turin start the countdown with the official press conference - UBITENNIS

The Nitto ATP Finals in Turin start the countdown with the official press conference

By sampaolo
7 Min Read

The countdown to the 2021 ATP Finals in Turin has begun. The best eight qualified singles players and doubles teams will take part in the eigh-day tournament to be held from 14 to 21 November 2021 at the Pala Alpitour in Turin. 

The Turin tournament was officially presented to the Italian media in a press conference held at the headquarter of Intesa San Paolo, the Host Partner of the ATP Finals, in Turin. The press conference was attended by ATP Chairman Andrea Gaudenzi, Italian Tennis Federation President Angelo Binaghi and Turin Major Chiara Appendino, who is a keen tennis fan. 

With less than one year to go, the press conference marked the launch of a coordinated national and international communication campaign by the City of Turin, Piedmont Region, Turin Chamber of Commerce and Tourism Turin, the ATP and the Italian Tennis Federation. The ticket sale has just start. Spectators and tourists will be able to follow matches and experience throughout the city. Ticketing promotion will be focused on attracting younger generations and schools closer to tennis.

“I started working as ATP President last year and I was behing the scenes as a Board Member of the ATP, when the cities presented their bid to host this event. Turin showed passion enthusiasm and this made the difference. Italy has hosted the Internazionali BNL d’Italia for many years and has shown that this country is able to host high-quality events. We want to attract a lot of fans in the next years. We started this year with the pandemic, but I am optimistic that we will overcome this crisis and the ATP Finals will be a very successful event. Italian players are reaching a very good level and it’s a very important factor for the future success of the ATP Finals“, said ATP Chairman Andrea Gaudenzi.

Launching the countdown to the tournament is an exciting milestone, and we look forward to five years of close collaboration with all event partners, to build upon the growth of our season finale. We are very ambitious. We have set a very high standard in 12 years when London hosted the ATP Finals from 2009 to 2020. The event attracted more than 3 million spectators in 12 years. I am confident that Turin, Piedmont and Italy will make a great job. As a former player my dream was to qualify for the ATP Finals, but I have never managed to fulfil this goal, but I am happy that I will take part at this tournament as ATP President. As Italian, I am happy that Italy will host the Finals. The tournament has been hosted in cities around the world. I am very proud. We will do a great job.

We thank our sponsors Nitto, Emirates, FedEx, Rolex and Dunlop. Without their support it would not be possible to host this tournament. We have one billion of fans in five continents. We have to do a lot of work, but this tournament is a great opportunity to promote our sport. We hope to improve the distribution of this event through the media and show a high-level tournament to our fans. The Finals are the most important tournament for the ATP, as this tournament crowns the best player of the season. We hope that we will be back to normal and return to our traditional ATP Race to Turin, that includes only the results from 1 January 2021. We are confident that we will have a normal calendar and host the clay tournaments in their traditional dates”.

It has been two years since Turin bid to host the Nitto ATP Finals from 2021 to 2025 after prevailing over forty foreign cities. 

“We would not have done it without the passion and drive of the region, in particular the Mayor of Turin Chiara Apendino, and without the support of the Government, the Piedmont Region and our brand partners. The ATP Finals are the most important indoor tournament in the world. To win the bid to host the ATP Finals was like climbing the Mount Everest. The success of the Internazionali BNL d’Italia was the recognition of years of work and we continued to set higher goals. We have built a great team with the Italian Government, the Italian region, the City of Turin and our sponsors and our goal is to host a great edition in 2021. Our goal is to make 15000 spectators true tennis fans. We also want to show our recognition to the local partners, who have shown their support”, said Angelo Binaghi. 

Turin is aiming its long tradition in hosting big sport events that started in 2006 with the Winter Olympic Games. 

“I feel emotional. When we presented our bid, we had only a very small chance to win it, but we have never given up and we continued working hard as a team. Without the support of our local parners, we would have never managed to win the bid. We will welcome the best players in the world and we want to stage a great event. Turin has a long tradition of sport, and thanks to an extraordinary team effort, we are delighted to bring the Nitto ATP Finals to our city. We look to the next five years with determination, confident in the knowledge the event that will have a positive economic impact to our territory and strenthen the image of Turin all over the world”, said Chiara Appendino.

Leave a comment